Digital Media Marketing

Digital Media Marketing

Module 1: Concept of Digital Media Marketing

  • What is Digital Marketing?
  • Why are people going online?
  • Benefits of Digital Marketing.
  • Digital Marketing Goals and Objective.

Module 2: CANVA (Digital Marketing Tool)

  • What is Canva?
  • Image Editing.
  • Design your own social media Logo, Post & Content.
  • How to Compress Image?
  • What is Image Optimization?

Module 3: Social Media Marketing

  • What are the Best Social Media Platforms?
  • Facebook and Instagram Management.
  • Difference between Profile, Page and Shop.
  • Setup a Facebook Page or Instagram Handle for Your Business.
  • How to Create Posts with Keywords Rich Captions?
  • #Hashtag Research
  • What is Monthly Schedule?
  • Facebook Ads and Campaigns
  • Meta Business Suite Management

Module 4: Keyword Research

  • Keyword Research & Analysis.
  • Types of Keywords.
  • Methods to find Keywords.
  • Choose the Best Keywords.
  • Tools to Find Keywords
  • Extensions for Keywords Analysis

Module 5: Google Ads & Campaigns